My relationship with creativity has always been connected to the ability to make things happen.
Over the years, I have worked in different professional environments, from industrial drafting to advertising, visual communication, graphic design and art direction.
In advertising, I learned to work with ideas, deadlines, clients, teams and responsibilities. I worked with different agencies and projects, developing a perspective that combined creativity with execution.
There were periods of intense work, professional changes and the constant need to find new opportunities.
At a certain point, the experience I had accumulated led to an important decision: building my own professional space.
That is how Mundo Isférico Branding Design came into being. It represented much more than starting a business. It meant taking responsibility for creating opportunities, developing projects, attracting clients and sustaining a professional activity.
Entrepreneurship demands a kind of commitment that rarely appears in photographs or résumés. There is invisible work, negotiation, uncertainty, persistence and the determination to continue even when results take time.
This experience also transformed the way I understand art.
Today, I see that creative freedom is not necessarily separate from professional discipline. On the contrary, understanding processes, working with materials, organizing ideas and developing projects are skills that connect different fields.
Design taught me to build visual systems. Advertising taught me to communicate. Entrepreneurship taught me to take risks and responsibilities.
Sculpture allows me to bring all these experiences together through a direct relationship with material.
My professional journey was not a detour from the artistic path. It was part of building that path.

My relationship with creativity has always been connected to the ability to make things happen.
Over the years, I have worked in different professional environments, from industrial drafting to advertising, visual communication, graphic design and art direction.
In advertising, I learned to work with ideas, deadlines, clients, teams and responsibilities. I worked with different agencies and projects, developing a perspective that combined creativity with execution.
There were periods of intense work, professional changes and the constant need to find new opportunities.
At a certain point, the experience I had accumulated led to an important decision: building my own professional space.
That is how Mundo Isférico Branding Design came into being. It represented much more than starting a business. It meant taking responsibility for creating opportunities, developing projects, attracting clients and sustaining a professional activity.
Entrepreneurship demands a kind of commitment that rarely appears in photographs or résumés. There is invisible work, negotiation, uncertainty, persistence and the determination to continue even when results take time.
This experience also transformed the way I understand art.
Today, I see that creative freedom is not necessarily separate from professional discipline. On the contrary, understanding processes, working with materials, organizing ideas and developing projects are skills that connect different fields.
Design taught me to build visual systems. Advertising taught me to communicate. Entrepreneurship taught me to take risks and responsibilities.
Sculpture allows me to bring all these experiences together through a direct relationship with material.
My professional journey was not a detour from the artistic path. It was part of building that path.